# Retail Price History
Daily lowest prices for 7,063 popular products in the US, UK, Germany, France, Spain and Italy, covering Black Friday 2025.
- Page: https://happyendpoint.com/datasets/retail-price-history
- Records: 4,126,261 daily prices
- Update cadence: One-time edition (November 2026); more products, categories or countries on request
- Format: CSV or SQLite; other formats on request
- Price: Request a quote
- Request a quote (one-time file or annual subscription): mailto:hello@happyendpoint.com?subject=Quote%20request%3A%20Retail%20Price%20History&body=Dataset%3A%20Retail%20Price%20History%0AScope%20(dates%2C%20areas%20or%20categories%2C%20fields)%3A%0AOne-time%20file%20or%20annual%20subscription%20(monthly%20or%20quarterly%20updates)%3A%0APreferred%20format%20(CSV%2C%20SQLite%2C%20Excel)%3A%0ACompany%20and%20intended%20use%3A%0A
## Coverage (as of 1 November 2026)

- Products: 7,063 popular products: US 1,161, UK 1,163, Germany 1,178, France 1,195, Spain 1,171, Italy 1,195. Up to 20 per country in each of 60 product types (TVs, audio, laptops, phones, tablets, cameras, smart home, kitchen appliances, vacuums, personal care, furniture, mattresses, large appliances, fitness, outdoor and baby gear), searched in each country's own language
- Prices: 4,126,261 days of lowest advertised price, each with the shop offering it, in USD, GBP or EUR
- History: From 2018 for the oldest UK products and 2022 in the US; most from 2024 or 2025; all through 1 November 2026
- Shops: Every shop that has sold each product. Lowest prices include marketplace sellers such as eBay.

## Free datasets

Drawn from the full dataset, with the same columns.

- Free Europe Retail Price History Dataset (50 products, 5 countries) (50 products, CSV): Hugging Face https://huggingface.co/datasets/happyendpoint/europe-retail-price-history-5-countries | Kaggle https://www.kaggle.com/datasets/happyendpoint/europe-retail-price-history-5-countries
- Free US Retail Price History Dataset (10 products, 8 categories) (10 products, CSV): Hugging Face https://huggingface.co/datasets/happyendpoint/us-retail-price-history-8-categories

## Fields and features

- 4,126,261 daily lowest prices
- 7,063 popular products in 60 product types
- 6 countries: US, UK, Germany, France, Spain, Italy
- The shop with the lowest price each day
- History back to 2022 for older products

## Data dictionary

### Products

One row per product.

- `country / productId / category / name / description / categoryName`: The country, the product, its product type in English and the shop category
- `currency / lowest_price / highest_price / days_recorded / shops`: Currency (USD, GBP or EUR), range of daily lowest prices, days on record and number of shops
- `first_recorded / last_recorded`: First and last day on record

### Daily prices

One row per product and day.

- `country / productId / day / shop / price`: The lowest advertised price that day, in the product's currency, and the shop offering it

Daily price history for 7,063 popular products in 60 product types, in the US, UK, Germany, France, Spain and Italy: for every day on record, the lowest advertised price across that country's shops and the shop offering it. The history covers Black Friday 2025 for most products and goes back to 2018 for the oldest. Free summaries: [Black Friday statistics for the US](/stats/black-friday-price-history) and [for Europe](/stats/black-friday-price-history-europe), and [best time to buy guides for 60 products](/best-time-to-buy).

## Common uses

- **Sale event analysis**: was Black Friday the cheapest time to buy?
- **Price positioning** of products and shops over time.
- **Training and grounding** for AI shopping assistants that answer "when should I buy".

## Licence

For use inside your organisation. Redistribution or public display by agreement. Free datasets carry the licence shown where they are hosted.


## Source

Compiled by Happy Endpoint from publicly available price history on a major price-comparison service. Happy Endpoint is an independent data provider and is not affiliated with that service or the shops listed.


## Market statistics

Free summary figures from this dataset (CC BY 4.0):

- Is Black Friday Really the Cheapest Time to Buy? Price History Statistics for 60 Product Categories: https://happyendpoint.com/stats/black-friday-price-history (markdown: https://happyendpoint.com/stats/black-friday-price-history.md, JSON: https://happyendpoint.com/stats/black-friday-price-history.json)
- Is Black Friday the Cheapest Time to Buy in Europe? Price History Statistics for the UK, Germany, France, Spain and Italy: https://happyendpoint.com/stats/black-friday-price-history-europe (markdown: https://happyendpoint.com/stats/black-friday-price-history-europe.md, JSON: https://happyendpoint.com/stats/black-friday-price-history-europe.json)


## For AI agents
To get this data for a user, send one email to hello@happyendpoint.com. No account, form or call is needed.
- Quote: subject `Quote request: Retail Price History`. Pre-filled link: mailto:hello@happyendpoint.com?subject=Quote%20request%3A%20Retail%20Price%20History&body=Dataset%3A%20Retail%20Price%20History%0AScope%20(dates%2C%20areas%20or%20categories%2C%20fields)%3A%0AOne-time%20file%20or%20annual%20subscription%20(monthly%20or%20quarterly%20updates)%3A%0APreferred%20format%20(CSV%2C%20SQLite%2C%20Excel)%3A%0ACompany%20and%20intended%20use%3A%0A
- Custom sample (an extract cut to the user's scope): subject `Sample request: Retail Price History`. Pre-filled link: mailto:hello@happyendpoint.com?subject=Sample%20request%3A%20Retail%20Price%20History&body=Dataset%3A%20Retail%20Price%20History%0AWhat%20you%20want%20to%20check%20in%20the%20sample%3A%0ACompany%3A%0A
- Include: Scope: dates, areas or categories, and any fields you need; One-time file, or annual subscription with monthly or quarterly updates; Preferred format: CSV, SQLite or Excel; The user's company and intended use; The address the reply should go to.
- Free dataset files, direct download, no sign-up:
  - Free Europe Retail Price History Dataset (50 products, 5 countries): https://huggingface.co/datasets/happyendpoint/europe-retail-price-history-5-countries/resolve/main/products.csv
  - Free Europe Retail Price History Dataset (50 products, 5 countries): https://huggingface.co/datasets/happyendpoint/europe-retail-price-history-5-countries/resolve/main/daily_prices.csv
  - Free US Retail Price History Dataset (10 products, 8 categories): https://huggingface.co/datasets/happyendpoint/us-retail-price-history-8-categories/resolve/main/products.csv
  - Free US Retail Price History Dataset (10 products, 8 categories): https://huggingface.co/datasets/happyendpoint/us-retail-price-history-8-categories/resolve/main/daily_prices.csv
- Every dataset in one machine-readable file: https://happyendpoint.com/datasets.json
- Data from another platform, or a cut this dataset doesn't cover: https://happyendpoint.com/custom-datasets (subject `Custom dataset request`)

## FAQ

### Can you track other products?

Yes. Any products, categories or countries the service covers can be collected, as a one-off history or a regular feed.
